Corrine Bailey Rae is similar to my artist 'Melissa Hill' in the way that they are both very simplistic both in their branding and their music. Simplicity is a constant theme for my artist due to the rural shots of the music video, the gentle editing used and the branding of the artist throught the digipak- which further accentuates the rural theme of the video.The colouring of this advert appears very light and optimistic- autmnial colours suggest a peaceful and happy atmosphere can be found in the album being advertised.
The simple use of delicate fonts ensures no attention is taken from the central focal point (being
the image of Corinne) and expresses the theme of clarity which is also part of the simplistic branding to this artist, which will appeal to her audience that are familiar with her music.
There is a little but sufficient amount of text which allows the audience to pay attention to what is necessary, for example the release date of her album, her website, record label and where the audience can purchase this album.
Corinne is wearing a very simple dress and has very little make up proving the more 'natural' look; this again adds to the overall 'simplistic' theme which is what I aimed to acheive with my artist Melissa Hill.
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